Super auto app Way.com and Keystone Lending Alliance are partnering to provide customers with much more benefit for their bucks with their vehicle service contracts. KLA works with over 34 credit unions and 450 dealership partners, and provides indirect automobile lending services to credit unions, including benefits given in VSC's. Way.com offers innovative benefits including gas discounts, glass breakage protection, free car washes, and substantial parking discounts. These unique offers can save customers up to $1500 a year on car expenses.

Both Way and KLA are excited to bring these offers to customers, many of whom struggle to keep up with rising auto expenses. "As car expenses increase, we want to give more value to members to help them save. The benefits Way+ provides, like gas cashback and free car washes, are a great complement to our vehicle service contract offerings," KLA President and CEO Bob Brant commented.

"We are excited to be working with Keystone Lending Alliance, one of the largest providers of indirect loans in Pennsylvania with 34 member credit unions. Bringing our unique set of solutions to their members aligns with our mission to help car ownership become more affordable for Americans," Way+ Vice President Adam Hardt said.

Both dealership and credit union partners of Way were happy with the increase in conversion and engaged customers. Dealerships saw a 15% increase in return service visits after partnering with Way, while F&I companies saw a 4-5% lift in contractual conversion rates.