Aux Adds Marketing Services to its Back-Office Business Line-Up

Aux CUSO has announced the launch of its Marketing Services line of business, adding to its hugely successful Accounting/CFO Consulting and Compliance lines of business. The new Service will be led by Aux CMO, Alan Bergstrom, with support from Aux’s Marketing Team, including Aaron Geller, its Marketing and Brand Manager, and Bridgette Mayon, its Business Development Account Manager.

The Marketing Services team will focus on serving small- and medium-sized credit unions who seek to add cost-effective marketing support and expertise to make them more competitive and successful. “We know from working with many of our smaller and medium-sized clients that it can be difficult to stay on top of the rapidly changing digital marketing world and to be able to afford top talented marketing professionals to compete and succeed. We bring deep credit union experience that has produced successful results to credit unions with a great cost-benefit approach”, said Alan Bergstrom.

Furthermore, according to Aaron Geller, “Our marketing content will be compliant, since our Compliance Services team will review and approve everything, we create to ensure it meets all regulatory and compliance requirements—that makes us unique in the industry”.

“We are excited to offer this new service to Aux’s 200+ clients and other credit unions who need expert, leading edge marketing support. The team will initially focus on social media strategy and execution, as well as brand development, but will add other services as it evolves into a full-service offering”, said Diane Parham, Aux’s President and CEO.