Advocacy
Welcome to our page for
Credit Union Advocacy!
Stay informed with the latest in regulations, legislation, and public relations (PR) opportunities impacting credit unions. Our goal is to ensure you’re up to date and empowered to make your credit union’s voice heard, whether on Capitol Hill or in mainstream media or various niche outlets. We offer valuable resources and opportunities for credit union PR, helping you effectively communicate and promote your credit union’s and all credit unions’ interests. And don’t forget to check out the charities and causes we’re supporting, including Look Before You Lock. Post signs and wear stickers that remind your members to LOOK for children or pets before they’re locked up in their hot car. Whether you’re looking to provide input on new regulatory changes or seeking ways to enhance brand awareness or a new cause to support, our Advocacy Section is here to help!
Comments on Deregulation Project Proposals Due Feb. 9
The NCUA Board is requesting comments on the first round of proposed regulatory changes under the NCUA Deregulation Project. The comment period ends on February 9, 2026, at 11:59 p.m. Eastern.
The proposals would clarify agency guidance or remove unnecessary, redundant, overly prescriptive, or unduly burdensome requirements in the Code of Federal Regulations, including:
- 12 CFR 704.8 and 704.15, Corporate Credit Unions — Removes the requirement that a corporate credit union’s asset and liability management committee include a board member and removes certain annual report and independent public accountant filing and notification requirements.
- 12 CFR 715, Supervisory Committee Audits and Verifications — Streamlines supervisory committee audit requirements by removing outdated or duplicative provisions and reducing prescriptive language.
- 12 CFR 748 Appendix A, Guidelines for Safeguarding Member Information — Removes Appendix A from the CFR and publishes its contents as guidance (e.g., a Letter to Credit Unions).
- 12 CFR 748 Appendix B, Guidance on Response Programs for Unauthorized Access to Member Information and Member Notice — Removes Appendix B from the CFR and publishes its contents as guidance.
See more here.
Comments on Deregulation Project Proposals
Due Feb. 27
The NCUA Board is requesting comments on the second round of proposed regulatory changes under the NCUA Deregulation Project. The comment period ends on February 27, 2026, at 11:59 p.m. Eastern.
The proposals would clarify agency guidance or remove unnecessary, redundant, overly prescriptive, obsolete, or unduly burdensome requirements in the Code of Federal Regulations, including:
- 12 CFR 701.20(c)(3) and 701.20(d), Surety and Guarantor Requirements — Removes segregated deposit and collateral requirements for suretyship and guaranty agreements to provide federally insured credit unions flexibility while maintaining safety and soundness.
- 12 CFR 701.25(b), Limits on Loans to Other Credit Unions — Removes a duplicative, overly prescriptive requirement for credit unions to maintain a separate policy for lending to other credit unions, reducing administrative burden.
- 12 CFR 740.0 and 740.5, Accuracy of Advertising and Notice of Insured Status — Streamlines advertising requirements by removing obsolete, overly prescriptive provisions related to the official advertising statement while preserving core requirements that credit union advertising be accurate and truthful.
- 12 CFR 748.1(b), Catastrophic Act Reporting — Modernizes catastrophic act reporting by updating the recipient of the report, extending the reporting window to 15 calendar days, and clarifying the basic facts to be reported.
See more here.
NCUA Supervisory Priorities for 2025 under Chairman Kyle Hauptman include:
- Credit Risk: Loan growth moderated during 2024 while overall delinquencies and charge-offs increased, especially concerning are credit cards.
- Balance Sheet Management and Risk to Earnings and Net Worth: The primary market risk element right now is interest rate risk.
- Cybersecurity: Credit unions must proactively manage information security programs and continuity of operations plans and conduct ongoing due diligence of critical service providers.
- Consumer Financial Protection: The NCUA will review consumer protection compliance during every FCU exam.
Read the full Supervisory Priorities at NCUA.gov.
The Promoting New and Diverse Depository Institutions Act
The Promoting New and Diverse Depository Institutions Act aims to expand access to banking and credit union services—especially in underserved communities. The bill would establish an interagency office to support the formation of new depository institutions, provide technical assistance, and study barriers to entry. It’s designed to help increase the number and diversity of federally insured credit unions and banks.
Read more in The Credit Union Connection here.
And if you’d like to read the complete text of the bill, it can be found here.
GENIUS Act of 2025
This bill, introduced by Senator Bill Haggerty, aims to establish a federal regulatory framework for the issuance and use of stablecoins, which are cryptocurrencies designed to maintain a stable value relative to a fixed amount of another type of asset. To share your credit union’s stance on this bill, contact your senators and representatives.
TRAPS Act
U.S. Senators Mike Crapo (R-ID) and Mark Warner (D-VA) introduced the Task Force for Recognizing and Averting Payments Scams (TRAPS) Act, a bipartisan effort to address the alarming rise in payment fraud. The legislation aims to strengthen protections for consumers—particularly vulnerable populations like military families—by enhancing coordination among financial institutions and law enforcement.
H.R.975 – Credit Union Board Modernization Act
Matching Senate Bill S.522 – A bill to amend the Federal Credit Union Act to modify the frequency of board of directors meetings, and for other purposes
A bill introduced by Sen. Bill Hagerty (R-Tenn.) aims to alter the frequency of board of directors meetings required by the Federal Credit Union Act. To share your credit union’s stance on this bill, contact your senators and representatives.
S.381 – A bill to amend the Truth in Lending Act to cap credit card interest rates at 10%
S.J.Res.18 – A joint resolution disapproving the rule submitted by the Bureau of Consumer Financial Protection relating to “Overdraft Lending: Very Large Financial Institutions”
A resolution introduced by Sen. Tim Scott (R-SC) disapproving the rule submitted by the Bureau of financial protection relating to “Overdraft Lending: Very Large Financial Institutions”. To share your credit union’s stance on this bill, contact your senators and representatives.
The Credit Union Connection team has decades of experience in content and marketing strategy, content marketing, marketing and PR. If you would like assistance in these areas, either on retainer or on a project basis, please contact Sarah at sarah@cookeconsultingsolutions.com.
Important Steps to Take After Reaching Fiscal Milestones
Name: Brooke Barley
Email: reply+3e043adf-02b6-43b9-8585-6774bb7d6b89@helpareporter.com
Media Outlet: GOBankingRates (https://www.gobankingrates.com)
Deadline: 3:00 AM ET – 30 December
No AI Pitches Considered
Query: Looking for financial experts to discuss the one most important step after each of these following fiscal milestones: – What one step should you do after you establish an emergency fund? – What one step should you do after you pay off student loans? – What one step should you do after you buy a home? – What one step should you do after reach financial independence? American sources only.
Money-Saving Moves Boomers Should Adopt From Gen Z
Name: Brooke Barley
Email: reply+6b6ecc9b-a294-4b75-8f56-1065cd7d0722@helpareporter.com
Media Outlet: GOBankingRates (https://www.gobankingrates.com)
Deadline: 3:00 AM ET – 30 December
No AI Pitches Considered
Query: What are some strategies Gen Z does when it comes to finances that would be good for Boomers to do as well? American sources only.
AI and technology experts
Our audience is seeking to gain valuable insights about the Artificial Intelligence sector. Join us for an interview about the latest from the AI integration. Our international network is looking for thought leaders to unpack the trends & spends of the space from your perspective Ticker News Deadline: 30 December 2025
How AI is Changing Business?
Ticker News is looking for business leaders, consultants, and innovators using AI to transform how we work. Whether it’s streamlining workflows, enhancing customer experience, or creating smarter teams — we want your take. Join us for a short interview streamed globally. Strong g
Ticker News
Deadline: 30 December 2025
Experts: How is remote work rewiring business?
The 9–5 is evolving fast. Ticker is seeking experts on digital nomadism, hybrid work models, and remote team management. Your insights could feature on our international broadcast — and kick off a broader conversation on the future of work.
Ticker News
Deadline: 30 December 2025
Leading Through Change – Executives Wanted
Whether you’re a CEO, coach or people leader — we want to hear how you’re navigating change, culture and crisis. Join Ticker News for a short interview to share your leadership strategies with a global business audience.
Ticker News
Deadline: 30 December 2025
Expert for comment on the latest cyber threats
We’re seeking cybersecurity pros and AI safety experts to break down real-world risks and how to prepare. Appear on our global network to inform businesses and consumers — and showcase your expertise to an audience that matters.
Ticker News
Deadline: 30 December 2025
Property experts to decode market trends – i/view sought
Ticker News is looking for mortgage brokers, real estate analysts, and property experts to decode market trends. Whether it’s rates, regulations or investment strategies — join us on air to share your expertise.
Ticker News
Deadline: 30 December 2025
Experts in finance and technology for i/view
Our audience is seeking to gain valuable insights about the Fintech sector. Join us for an interview about the latest from Financial technology services. Our international network is looking for thought leaders to unpack the trends & spends of the space from your perspective.
Ticker News
Deadline: 31 December 2025
How Remote Work Is Rewriting Business – Join the Conversation
The 9–5 is evolving fast. Ticker is seeking experts on digital nomadism, hybrid work models, and remote team management. Your insights could feature on our international broadcast — and kick off a broader conversation on the future of work.
Ticker News
Deadline: 31 December 2025
Fintech, Crypto, and the Future of Money – Talk to Ticker
What’s next for global finance? We’re seeking economists, fintech founders, and money experts to unpack key shifts in banking, digital payments, crypto and inflation. Appear on our global broadcast and connect with our audience of investors and innovators.
Ticker News
Deadline: 31 December 2025
Cloud Computing Expert
Our audience is seeking to gain valuable insights about the cloud computing sector. Join us for an interview about the latest from the digital retail sector. Our international network is looking for thought leaders to unpack the trends & spends of the space from your perspective.
Ticker News
Deadline: 31 December 2025
Cryptocurrency Bitcoin experts
Our audience is seeking to gain valuable insights about the Cryptocurrency sector. Join us for an interview about the latest from the digital dollar services. Our international network is looking for thought leaders to unpack the trends & spends of the space from your perspective
Ticker News
Deadline: 31 December 2025
Cyber security experts
Our audience is seeking to gain valuable insights about the cybersecurity sector. Join us for an interview about the latest from the cybersecurity sector. Our international network is looking for thought leaders to unpack the trends & spends of the space from your perspective.
Ticker News
Deadline: 31 December 2025
Finance and economic experts for i/view
Ticker News
Deadline: 31 December 2025
Saving vs. investing: What’s the difference?
Name: Erin Gobler
Email: reply+56428353-701f-4ee3-86e4-b2b249854de6@helpareporter.com
Media Outlet: WSJ Buy Side (https://www.wsj.com/buyside)
Deadline: 1:00 PM ET – 5 January
Query: I’m writing an article for WSJ Buy Side about the difference between saving versus investing, and when each one is appropriate. I’m looking for financial advisors and other financial experts who can answer the following questions: 1. What type of financial goals is saving most appropriate for? 2. What type of financial goals is investing most appropriate for? 3. What are the key differences between saving and investing in terms of risk, return, liquidity, etc.? Why are these important, and how do they factor into someone’s decision of whether to save or invest for a particular goal? 4. What advice would you offer our readers to find the balance between saving and investing for their financial goals? 5. Is there anything else on this topic you think our readers need to know?
Look Before You Lock
Look Before You Lock is a campaign designed to remind people to double-check their car for any children or pets before locking their cars and heading into work or the store. Children and pets locked in cars can easily succumb to heat, potentially causing serious injury or death. This campaign is designed to give people that reminder that could save a life.
Each image is FREE for you to download.
Be sure to add your credit union’s logo!
Melanoma Research Alliance
A Message from The Credit Union Connection Founder/CEO Sarah Snell Cooke
I have a redhead’s complexion, and I used to get sunburnt ALL THE TIME. Didn’t matter that I would spray on SPF 30 in between outdoor sporting matches/games/heats – volleyball, softball, soccer, swimming – you name it.
In July of 2023, I was diagnosed with stage 3A melanoma. Fortunately, I was living in Maryland at that time and found incredible doctors at Johns Hopkins to cut ‘Bob’ out of my arm and lymph nodes, and then zap him with immunotherapy juice.
In December 2024 I had my last treatment, and now Bob is NED – as in No Evidence of Disease. I hope you’ll support this worthy cause with me, either by spreading the word or by donating today.
Credit Union for Kids
Credit Unions for Kids is a charitable foundation that supports the Children’s Miracle Network Hospitals. These hospitals provide care for patients, advance treatment and research for illnesses, and much more. The Credit Union Connection fully supports this organization because credit unions are about more than just money.
For every dollar donated to a Children's Miracle Network Hospital...
25%
Goes to advancement services to support innovative programs and services.
17%
Helps to provide charitable care to patients.
12%
Supports research & treatments for how we care for children.
25%
Provides patient services to ensure children are physically, mentally, & emotionally healthy.
6%
Provides education services for patients, families, & the community.
15%
Goes to improve life-saving equipment.
Source: Based on estimates provided in response to the 2020 Children’s Miracle Network Hospitals Impact Society
American Foundation for Suicide Prevention
Suicide is the 11th leading cause of death in the United States, claiming more than 49,000 lives in the year 2023 in addition to an estimated 1.5 million attempts.
The Credit Union Connection supports the American Foundation for Suicide Prevention as they help raise awareness and provide resources to those struggling with suicide and suicidal thoughts, plus their loved ones. The AFSP hosts several walks for suicide prevention awareness across the country. Sign up for yours today!
Purple Bridges
