Abhishek Tandon has spent more than 15 years in marketing, and he has now landed at Quinte Financial Technologies as Vice President of Global Growth Marketing. Quinte, a provider of enterprise case management solutions, announced the hire this week.
What He’ll Be Doing
Tandon will run Quinte’s global growth marketing efforts. The goal is to sharpen how the company is positioned in the market and speed up its go-to-market strategies, meaning how it gets its products in front of buyers and turns interest into sales.
The Résumé, Condensed
His background covers AI, SaaS, fintech, and technology services. The skill list is long: demand generation, product marketing, account-based marketing (tailoring campaigns to specific high-value companies), executive communications, marketing operations, and P&L management. He has supported growth across the U.S., Europe, MENA, and APAC.
Most recently, he was Executive Leader and Director of Marketing at Akraya. There he led a brand repositioning, an AI-led go-to-market strategy, and a broader marketing transformation. The work drove significant pipeline growth and produced a multi-million-dollar account-based marketing pipeline.
Before that, he led global marketing and communications at Pyramid Consulting. He helped significantly increase marketing-attributed revenue, optimize customer acquisition costs, and build a multi-million-dollar net-new enterprise pipeline. Earlier stops include AgreeYa Solutions, Empaxis Data Management, MoMagic Technologies, Prospecta Software, Infomatrix, and Cvent.
Why Quinte Wanted Him
Sriram Natarajan, Quinte’s President, pointed to Tandon’s habit of tying marketing spend to results you can measure. “Throughout his career, Abhishek has demonstrated his ability to connect marketing investment to measurable business outcomes and use emerging technologies, including AI and marketing automation, to accelerate progress,” Natarajan said. He added that Tandon’s experience building scalable marketing teams and bringing technology-driven solutions to market will help drive the company’s growth and product demand as it expands.
Tandon sees an opening. “Quinte is at an exciting point in its evolution, with a strong opportunity to bring together AI, technology and deep financial services expertise to transform how financial institutions handle risk oversight processes,” he said. “I am eager to help bring that story to market, build deeper connections with clients and industry leaders, and position Quinte for sustained growth.”
What to Take From This
If you sell to financial institutions, watch how Quinte tells its story over the coming months. Tandon’s own yardstick is a good one to borrow for your team: can you trace each marketing dollar to a pipeline number? If not, start there.