The Cooperative Credit Union Association’s (CCUA) proudly announces a new partnership with Reseda Group, a leading credit union service organization (CUSO) dedicated to helping credit unions thrive through product development, strategic investments, innovative fintech solutions, and scalable technology. This collaboration expands access to cutting-edge financial tools, digital solutions, and operational efficiencies designed to support long-term growth and enhance member engagement.
An affiliate of Michigan State University Federal Credit Union, Reseda Group is the creator of two flagship solutions designed to meet the evolving needs of credit unions and their members. Ever Green by Reseda Group is a comprehensive financial wellness platform developed to help credit unions strengthen financial literacy through white-labeled digital education tools, a content API, and customizable classroom resources. OneClick Financial by Reseda Group is a personalized digital engagement platform that uses advanced data and automation to deliver timely, relevant experiences that deepen member relationships. Their investment portfolio also includes digital lending platforms, AI-driven member engagement tools, and other advanced technologies that help credit unions compete, grow, and better serve their members in an evolving financial landscape.
“This partnership provides an exciting opportunity for credit unions to leverage innovative resources that drive growth and enhance the member experience,” said Melissa Pomeroy, EVP and Chief Operating Officer of CCUA. “Reseda Group’s expertise in product development, fintech investments and digital transformation makes them a valuable partner in our mission to support and strengthen credit unions.”
By leveraging Reseda Group’s expertise, CCUA member credit unions now have access to resources that enhance digital transformation, streamline operations, and improve the overall member experience.
“We are thrilled to partner with the Cooperative Credit Union Association to empower credit unions with innovative fintech solutions,” said Ben Maxim, COO of Reseda Group. “This collaboration aligns with our mission to help credit unions thrive by providing access to cutting-edge technologies that enhance member engagement and drive sustainable growth.”
Through this collaboration, CCUA member credit unions will gain access to emerging technologies and strategic solutions that enhance digital transformation, streamline operations, and optimize efficiencies. Future initiatives will focus on empowering credit unions with the tools needed to remain competitive in today’s financial services market.
More details on upcoming programs and opportunities will be shared in the coming months.
For more information about this partnership and how it benefits credit unions, visit www.ccua.org/reseda-group.