Where have all the credit union leaders gone?
From ‘war for talent’ to hiring freezes and layoffs
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Zia Credit Union Turns Members’ Heads to Grow Loans
$200M CU earns 15.7% loan growth in 2022
Zia Credit Union Turns Members’ Heads to Grow Loans Read More »
McDonald Launches Podcast for All the Accidental Leaders
Your Marketing Co. CEO walks through stories of failure and growth
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Bragg Mutual Federal Credit Union Transforms for Growth
Steve Foley, a first-time CEO at Bragg Mutual Federal Credit Union, walked into a tough situation four years ago. The then-$55 million credit union needed a makeover, both financially and organizationally.
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Bragg Mutual Federal Credit Union Transforms for Growth
Cultural shifts and organizational alignment breed success…
Bragg Mutual Federal Credit Union Transforms for Growth Read More »
How to get 2,799% ROI by crafting and sharing your credit union story
Your Marketing Co. CEO Bo McDonald challenges, what’s your brand story? Can it earn you a 2,799% ROI? It can if your credit union story is one people can relate to and want to be a part of.
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Upward, UCCU Illustrate the Power of Succession Planning
As the NCUA is on the verge of issuing a final rule on succession planning, some credit unions have been ahead of the game by working strategically to develop succession plans for top executives as well as volunteers.
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Columbine Seeks to Inspire With New Mission and Vision Statements
Mission-Vision work helps credit unions prioritize resources, maintain relevance
“We listen to your personal story and provide the tools and education you need to reach your dreams and succeed. When others don’t, we give a damn.”
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Great Meadow FCU Leverages Existing Partnerships for High-Yield Checking
Great Meadow Federal Credit Union sought a high-interest account solution, but when the credit union couldn’t find the right one, CEO Ryan Roberts decided to work with its core and Your Marketing Co. to build and maintain its own.
Great Meadow FCU Leverages Existing Partnerships for High-Yield Checking Read More »
Financial Coaching Helps Your Marketing Co. Team Members Thrive
Employees collectively achieve financial turnaround of $57K! We all know how personal stress can seep into our workdays, and there’s
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